What Does 'Key Message' Mean?

Category: Glossary, Type: Marketing

The Meaing of Key Message

That is, what is the main message of brand to recipients, target group. eg 'brand x is a comprehensive drug that quickly and effectively combats all symptoms of colds and flu.'

• What Does 'Key Competencies' Mean?
• What Does 'Keynes Aggregate Question' Mean?
• What Does 'Key Performance Indicators' Mean?

Category: Glossary, Type: Marketing