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Making a Well Structured Cover Letter

After a search you have seen a great vacancy. The position appeals to you and the company has good employment conditions, so you decide to apply. But how do you approach writing a cover letter? How do you ensure that your cover letter has the perfect structure and is able to attract the attention of the reader. A good structure of the cover letter is very important. No one is hired based on the cover letter, but many are rejected. In this article you can read how you ensure that your cover letter has the perfect structure.

Recipient's name and address

Your cover letter always starts with stating the company to which you send the letter. Next comes the name of the reader of the letter. Make sure you spell the name of the company and the reader correctly. If there is no name in the vacancy, you can always call to whom you can address the letter. This appears personal and interested. Then you state the street name, zip code or mailbox and city name.

City and date

After the recipient's name and address, you write your own place of residence and the date of the day on which you'll send the letter.

The subject line of the cover letter

We then continue to build up the cover letter. You always start with a subject line. Here you state the position you're applying for, possibly supplemented with a vacancy number (if known). You can start the subject line with "Subject:". An example:

Subject: Application for the sales manager vacancy (Code number # 1X6AG3)

The preamble of the cover letter

After the subject line, you start the cover letter with a suitable salutation. Starting your cover letter with "Dear Sir..." or "Dear Madam..." is the most appropriate. In our example it becomes "Dear Mrs. Mark Smith". You don't need to use a title such as drs in the preamble of the cover letter. If you don't know to whom you should address the cover letter, then it's best to use 'Dear Sir or Madam'.

The essence of the cover letter

The core of the cover letter consists of several paragraphs and is often built up according to the AIDA model. The AIDA model helps you write a cover letter effectively. It immediately gives the letter a clear structure.

Attention - attract attention

In the first paragraph you immediately want to attract the reader's attention to stand out among all the other letters. Make a quick start by starting the letter in an original and catchy way. In addition, it's important to ensure that your entire letter leaves a good impression. It's well cared for and contains all important elements.

Arouse interest

Now that you have caught the attention of the reader, you're going to arouse interest. You do this by appearing enthusiastic and motivated. Tell what you think you can add to the organization through unique points of sale. In addition, show how much you want in this new job. This is how you distinguish yourself from other candidates.

Desire - desire calls

After grabbing attention and arousing interest you'll convince the reader that you're the right person for this job. Show what you have to offer the organization. Providing relevant examples often helps with this. Use non-empty sentences such as 'I'm reliable, knowledgeable and flexible'. But express examples where possible in numbers. For example, show how much sales have increased or how much you have been able to cut back; Briefly explain how you approached this. By naming numbers and giving relevant examples, you create a clear picture. This often comes across as impressive.

Action - incite to action

In the final part, it's time to encourage the reader to take action and invite you to a job interview. Always end your letter by stating that you would like to attend a job interview to convince the reader personally of your qualities.

The closure of the cover letter

The best way to close your cover letter is' sincerely or 'With kind regards'. After this you write your first and last name in full. All other personal details are in your resume.

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