Highlights About The Communication Major


A graduate in communication is a professional trained to analyze different environments and diagnose where communication problems are at any level.

Once he has that diagnosis, this professional is able to develop strategies and messages that are effective in solving these communication problems.

All this, taking into account the sociocultural contexts in order to contribute to the improvement of communication.

What does a graduate in communication do?

What you just read might seem very complicated, but here we explain it to you with some examples so that you can understand it more easily, check!

- Example 1: within a company there may be a problem that its collaborators aren't getting the information correctly; that is, they don't find out about events, new policies or strategies that are going to be implemented abroad. It's here where the communicator can design effective tools (talks, communications, intranet, etc.) so that messages are displayed in the appropriate way.
- Example 2: a company is going to launch a new product, but wants to know where the public that needs that product is and how to communicate it so that they can buy it. It's here where the graduate in Communication can give the recommendations of the communication strategy that must be followed (suitable means of communication) as well as the message that he has to transmit to them in order to achieve the expected effect.
- Example 3: when a person wants to transmit a certain message, he must know how to do it: his way of dressing, speaking and everything that includes his non-verbal communication, (public officials, artists, company presidents) he can also take care of this a communication specialist; to advise them so that they achieve the effect they want to convey when expressing that message.

Consider studying communication major if...

- You like the correct oral and written expression as well as the appreciation of audiovisual materials that are produced at all levels.
- You are good at analyzing information of any kind; In other words, you easily understand the message that a person or a document wants to convey to you when you read it.
- You are interested in deciphering the elements behind a message that is transmitted at any level (in the mass media as well as from person to person) in order to perfect them.
- You see yourself working in a media, advertising or public relations company.

Job fields for communication graduates

As you already read before, the field of insertion of someone who studies the Communication career is quite plural, here is an example of them:

- In a private company, specially in the areas of communication, or Marketing which may be internal to give to know the employees information about the company, or, in the area of external communication (public relations) to give the news to know from the company to the media.
- In any company related to the media (spoken, written or multimedia) where you can function as a producer, director, host, editor or coordinator of that production.
- As Administrator of social networks and multimedia content for a company that sells products or services.
- In an advertising agency in the areas of development of communication strategies, creative conceptualization or in the area of ​​customer service.
- In the public sector in the areas of Social Communication of any city council, delegation or department of the federal public administration.

Other options

In addition to developing in "conventional" fields, there are also others that aren't so saturated and are sometimes little explored by these professionals, such as:

- As independent consultants on the subject of image; for companies, political figures, public or human resources areas within a company.
- As photography correspondents for different news agencies, or even as freelance photographers selling their services for products, people and companies.
- Independent content creators for different written publications: such as web platforms as well as magazines or newspapers.

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