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Creating a Strong Cover Letter

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Do you want to create a good cover letter? Do you want to keep the reader fascinated? Are you invited to an interview? We will help you with that!

We regularly hear people cramping with the idea that they have to write a cover letter. "How do I write a good cover letter?" "What do I have to name?" "Where does it start?"

Do you also get stuck on this? In this article we explain how to write the ultimate cover letter, step by step!

Write preparation cover letter

But in this article we will put the cover letter aside and will continue to write a cover letter. Here you start with the preparation, because good preparation is essential for writing a good letter.

Go through a job well

It's very good to know exactly what the position you're applying for and what type of employee the company is looking for. Therefore, pick up the vacancy when you start writing your cover letter. Read it carefully and write down the most important points such as: What is the name of the organization, what are the duties and responsibilities of this position, what is the name of my contact person, etc. This way you get a good overview of the vacancy.

Get to know the company

You'll also have to study the company where you're applying for. Make sure you collect as much information as possible such as the number of employees, the atmosphere and culture of the company etc.

Be up to date with the latest developments. You collect this information for example by visiting the website, Social media pages or advertisements such as brochures, posters etc.

If you know what kind of company you're going to apply for, it helps you to write an appealing cover letter.

You're on your way! Now that you have done your research, you can start writing your cover letter!

Structure of your cover letter

To prevent you from writing an incoherent letter, it's important to stick to the cover letter structure.

1. Contact details

Start your cover letter with your contact details. So your name, address, telephone number and e-mail address. Place this left at the top of your letter.

2. Place and date

Above the salutation is the place and date on which you wrote the letter.

3. Subject

Here you let us know which position you're applying for.

4. Title of the cover letter

Always address your letter to a specific person if possible. This is a lot better than "Dear Sir / Madam". If you don't know who to address the letter to, you can contact the company to find the correct name of the person. Score your points!

5. Reason for your letter

Here you attract the reader's attention. A good first impression is very important, and certainly also in your cover letter.

6. Promotion of yourself

After you have drawn your attention it's important to arouse interest with the reader of your cover letter. You do this by being enthusiastic and naming your unique characteristics. Bring out the most relevant elements from your studies or work experience.

Make sure that these match the work from the vacancy so that the reader thinks: this candidate meets our requirements.

7. Motivation

Make it clear why you want this job. Here you also describe the reason why you're suitable for this position and why you fit in well with this company.

The company / reader must become convinced and have the desire to get to know you better.

Avoid phrases such as "I think I can learn a lot within your company." The employer hires you because you can mean something to the company, not because you think you can learn something.

8. Action / request for response

The purpose of this letter is of course an invitation to an interview. That's why you close your letter with an incentive to take action, for example: 'I would like to explain my letter further in a personal conversation. I look forward to your response. You may also state that you would like to be invited to an interview so that you can personally convince the reader / employer of your qualities.

9. Closure

You close your cover letter with 'Kind regards,' and below it an enter, below that your name and surname.

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